Tourism News
Five Reasons to Visit Myrtle Beach in January (In 2023)
Myrtle Beach is a great spot to visit in the winter months. Photo by Michael Slear/For MyrtleBeach.com
While Myrtle Beach is a popular warm weather destination, January offers no shortage of fun, with holiday celebrations, sparse crowds, a mild climate, and great deals on hotels and attractions.
Most people think of visiting the Grand Strand for the sand, sun and surf of summer, but Myrtle Beach in January has so much more to offer. Contrary to popular belief, the Grand Strand doesn’t roll up the sidewalks and close for business during the winter. It’s a year-round destination. There must be a million reasons to take a Myrtle Beach getaway in January, but we made this quick list of 5 reasons to visit during the winter.
1| You Can Celebrate The New Year At The Beach!
If you’re in Myrtle Beach for the beginning of January, then you’ll have the chance to celebrate the New Year! Many of the most popular venues have New Year’s Eve Celebrations in Myrtle Beach, including Margaritaville and Barefoot Landing. Check out our Events Page for details on these options, and more.
2| Myrtle Beach Crowds Are Sparse In January
Unlike the busy summer months, the crowds are small during the winter months. That provides the perfect opportunity to enjoy some of the many attractions in Myrtle Beach without the long lines.
The Grand Strand’s attractions, shops and restaurants are open year-round, so off-season visitors have the chance to take advantage of some of the offerings that may be too busy during the summer months without waiting or even making reservations.
January offers one last chance to catch a Christmas show with The Carolina Opry’s The Christmas Show of the South” and Alabama Theatre’s The South’s Grandest Christmas Show” both stretching into early January.
3| Myrtle Beach Hotel Deals In January Are Amazing!
Thanks to the basic law of supply and demand, winter visitors to Myrtle Beach can save lots of money compared to summer visitors. For starters, hotel rates are at their lowest during January, just after the Christmas rush and before the spring breakers start to pour in. Cash in by staying in an affordable oceanfront hotel, or spoil yourself by staying in a posh resort while the rates are at rock bottom.
4| Myrtle Beach Weather Is Mild In January
While visitors to Myrtle Beach won’t be swimming in the ocean, the weather in January is milder compared to the climates in other parts of the world. The average Myrtle Beach air temperature in January is about 56 degrees, while the average water temperature is near 51 degrees. Throw on a jacket and enjoy some walks on the beach as well as visits to places like Brookgreen Gardens, Broadway at the Beach, Barefoot Landing, and more!
5| Myrtle Beach Dining Options Are Plentiful
If you’re used to waiting for a table during the busy summer months in Myrtle Beach, you are going to love dining out during January.
Most restaurants are open in January but without the summer crowds. You can get the same great food without the exhausting wait.
January is also the month of South Carolina Restaurant Week. Many Myrtle Beach eateries participate and offer special discounted menus.
