What’s New at Broadway at the Beach for 2019

By Marissa Polascak
April 1, 2019

Broadway at the Beach is arguably one of Myrtle Beach’s most popular attractions, and for good reason. This open air entertainment center is home to something for all ages, including a variety of restaurants, bars, nightlife, shops, live entertainment, and attractions!

To keep things fresh, Broadway at the Beach is always looking at ways to expand their options, and there are plenty of new things that have either opened or are planning to open at the attraction in 2019.

Over the past few years, Broadway at the Beach underwent several changes. In 2018, the attraction welcomed the first ever Kwik-E-Mart attraction based off of the convenience store from the famous cartoon The Simpsons, as well as added Kentucky Mist Distillery, The Grumpy Monk restaurant, and new rides to the Pavilion Park Central.

In 2017, Celebrity Square was revamped with new restaurants and bars including Dave & Buster’s, Hard Rock Cafe, American Tap House, and Wahlburgers. The name was also changed from Celebrity Square to The Avenue. Paula Deen’s Family Kitchen also opened in another part of Broadway at the Beach, boasting the tagline “Sand, Surf, and Southern Cooking.” And, just across the street, Carolina Ale House opened its doors to customers. 

2016 was also a big year for changes, as the iconic Hard Rock Cafe pyramid was torn down to make room for Dave & Buster’s, and Broadway Louie’s moved to a new location to make room for the new Hard Rock Cafe. Oz Nightclub also opened up next to Malibu’s Surf Bar and several new stores were added as well. 

Check out what’s new at Broadway at the Beach for 2019:

Attractions

The Simpsons in 4D

The Simpsons in 4D

Last summer Broadway at the Beach welcomed the Kwik-E-Mart, and now the Simpsons 4D theater has opened right next door! This first-of-its-kind attraction is housed inside a replica of Springfield’s Aztec Theater and features a fully-themed lobby and 4D movie featuring your favorite characters. 

BODIES HUMAN: Anatomy in Motion

BODIES HUMAN: Anatomy in Motion

The BODIES HUMAN: Anatomy in Motion exhibit is slated to open in April 2019. This world-class exhibition features actual human bodies and organs in different types of unique and educational displays. This attraction will be open until September 29 near Margaritaville. 

Charles Bach Wonders

Charles Bach Wonders

Broadway at the Beach will soon be home to the Charles Bach Wonders live magic and illusion show, opening in June! This family-friendly show features an imaginative and interactive experience that will take audiences out of this world. 

Restaurants

Bar Louie

Bar Louie

Bar Louie, a popular Gastrobar boasting many locations in other states, is expanding to Broadway at the beach! They will serve chef-inspired food in a bar atmosphere, along with craft cocktails and local beers. This new eatery is set to open this summer between Crocodile Rocks and the Carolina Comedy Club. 

MELT

MELT

MELT will also open in The Avenue and will offer lunch, dinner, and late night food and beverages. This new restaurant will boast an industrial-style feel along with brick oven pizzas, grilled sandwiches, speciality drinks, and much more. 

Doughnuttery

Doughnuttery

The Doughnuttery is a family-owned doughnut shop that recently opened inside IT’SUGAR at Broadway at the Beach! They specialize in mini-doughnuts that come in a variety of unique flavors. They also offer doughnut dipping sauces!

Tipsy Scoop

Tipsy Scoop

Tipsy Scoop is also a new addition to IT’SUGAR! This cool new shop offers a variety of alcohol infused ice cream and sorbet for adults to enjoy while the kiddos shop around for some candy.